Hugs Not Bugs Coming to Lice Away Today® – Tampa

Who doesn’t need a hug?

Everyone does, and that’s why Lice Away Today® – Tampa is launching a “Hugs Not Bugs” campaign this February.

Random Acts of Kindness Week is sponsored by the Random Acts of Kindness Foundation, whose mission is “to change schools, the workplace, families, and society through kindness. We work toward that goal by creating free content that promotes kindness toward others and teaches important kindness skills to kids.”

“This movement is important to us because we’ve seen how head lice can cause frustration, embarrassment, and even strain relationships among parents,” Cherry said. “There is a long-held yet long-dismissed notion that head lice are associated with poor hygiene, and people feel judged.”

Indeed, a OnePoll survey of 2,000 U.S. parents—conducted in conjunction with Lice Clinics of America—found that 52 percent of parents feel judged by other moms and dads when their child comes home with head lice.

The medical world has debunked the mythical connection between head lice and hygiene. The Centers for Disease Control and Prevention (CDC) states, “Personal hygiene or cleanliness in the home or school has nothing to do with getting head lice.” Still, the perception persists.

Lice Away Today® – Tampa offers a revolutionary solution for head lice in the form of the AirAllé® medical device. AirAllé kills lice using carefully controlled warm air that dehydrates lice and eggs (nits). It is a Class I medical device that has been cleared by the FDA and has been clinically proven to kill live lice and more than 99 percent of lice eggs.

Most treatments take about an hour and are guaranteed to be successful.

Worldwide, the AirAllé device successfully treated nearly half a million cases of head lice with a success rate better than 99 percent.

And by the way, you don’t have to limit your random acts of kindness to one week. The Random Acts of Kindness Foundation offers a year-long calendar to help you spread the love 365 days a year.

To learn more or to schedule an appointment, visit, email, or call (813) 213-4490.

How to Stay Lice Free in 2019 from Lice Away Today – Tampa

For decades, the standard of care for head lice has focused on reactive treatment using pesticide-based products. “Head lice has been associated with poor hygiene or dirty homes and has had mortified parents treating the nuisance in secret, often to no avail,” said Michelle Cherry, owner of Lice Away Today® – Tampa.

“That’s changing as the medical and educational communities have taken steps to bring head lice out of the darkness of fear and ignorance,” Cherry said. “Now we focus on education, prevention, and pesticide-free solutions when head lice are found.”

Indeed, the internet is full of homespun advice on how to treat head lice, urging parents to use everything from mayonnaise to kerosene to kill the bugs. Home remedies people recommend range from laughable to downright dangerous, and Lice Away Today® – Tampa is bringing the latest science and medicine to the forefront of the battle against head lice.

When you visit Lice Away Today® – Tampa you’ll find a bright, clean, kid-friendly environment with a high-tech head lice solution—the FDA-cleared AirAlléÒ medical device. The AirAllé device uses carefully controlled heated air to dehydrate lice and eggs (nits). It’s been clinically shown to kill live lice and 99 percent of eggs on the spot in a single hour-long treatment.

Lice Away Today® – Tampa is one of more than 350 clinics worldwide in 36 countries. Lice Clinics of America is the largest network of professional head lice treatment centers in the world. The AirAllé device has effectively performed more than 400,000 head lice treatments with a success rate better than 99 percent.

“The Centers for Disease Control and Prevention says that one in five children under 12 years old have head lice,” Cherry said, “and that it has nothing to do with cleanliness or hygiene. We can also tell you from experience that head lice don’t discriminate, and that people from all walks of life come to our clinic and leave lice-free.”

“We are also adamant about not using pesticide-based products that don’t work—products that can be worse than the condition they are trying to treat,” Cherry said. “Studies published in medical journals have found that 98 percent of head lice in much of the world are now resistant to the pesticides used in traditional lice products, and these pesticides have been linked to behavioral and developmental problems in children.”

In addition to the AirAllé device, Lice Away Today® – Tampa also carries a complete home line of pesticide-free lice-prevention products as well as educational materials for parents and schools. “We’re much more aware of how lice spread, and how to reduce the risk of contracting head lice,” Cherry said. “We work with schools, daycare centers, pediatric practices, and families to prevent head lice infestations, which is the best treatment of all.”

Preventive products include sprays, conditioners, and shampoos that can be used daily or weekly at bath time and act as a lice repellent. All of the products use essential oils and inert gels that contain no harmful chemicals.

To learn more or to schedule an appointment, visit, email, or call (813) 213-4490.

Your Post Holiday Head Lice Checklist from Lice Away Today® – Tampa

“No one wants to deal with head lice, especially after a hectic and stressful holiday period,” said Michelle Cherry, owner of Lice Away Today® – Tampa. “Parents have enough on their plates with the travel, entertaining, shopping, and cleaning everything up after the New Year.”

“Unfortunately, the holidays can be a peak time for head lice, so it is important to be vigilant,” Cherry said. “This is especially true if you traveled to spend time with other families or hosted other families in your home. Lice primarily spread through head-to-head contact, and children get lice more often than adults do because kids spend more time in close contact.”

“Whether you were the visitor or the visited,” Cherry says, “there are some steps you can take to ensure that you don’t send your child back to school with head lice. We put together this checklist for preventing head lice infestations after the holidays.”


  1. Get a professional lice screening. If there is a chance you or your children were exposed to head lice over the holidays, the best thing you can do for yourself and your peace of mind is get a professional head lice screening. If you do have head lice and choose to be treated at our clinic, the fee is waived. Head lice can be very difficult to diagnose, and false positives are very common. You do not want to get treated for head lice if you don’t have the bugs!


  1. Use preventative products. People tend to deal with head lice reactively—meaning we freak out when we find head lice in our children and try to get rid of the problem as fast as we can. That’s perfectly normal, but we now have products that can help to prevent head lice in the first place. Shampoos, conditioners, and sprays for hair, and products to treat bedding, clothing, and furniture where lice may have fallen are all available at our clinic and online. Unlike most over-the-counter lice products, all Lice Clinics of America products are pesticide-free.


  1. Keep long hair pulled back. The first few days of school are when your children are at the highest risk of getting head lice. Because lice spread through hair-to-hair contact, keeping long hair pulled back or in a braid can prevent exposure.


  1. Talk to your children about how head lice spread and help them understand behavior that can prevent them from getting head lice such as taking group photos with heads pressed together to fit in the picture or sharing combs and brushes. It’s rare, but head lice can spread when a strand of hair with a louse on it falls onto a coat, scarf, or hat, so sharing clothing with anyone that you know has head lice probably isn’t a good idea. The louse will crawl on to the first human head it can find because it cannot live anywhere but a human scalp.


  1. Don’t panic! If you do find head lice or suspect that your child has head lice, do not panic! Neither you, nor your child did anything wrong. Lice happens to everyone, and we now have the technology to get rid of head lice quickly and safely. Lice Away Today® – Tampa is the exclusive provider of lice treatment using the FDA-cleared AirAlléÒ medical device, which is clinically shown to kill live lice and eggs (nits) in a single treatment that takes about an hour. It’s easy and it has successfully treated more than 400,000 cases of head lice worldwide!


Lice Away Today® – Tampa is one of more than 350 Lice Clinics of America treatment centers in more than 36 countries. Lice Clinics of America is the largest and fastest growing network of professional head lice treatment centers in the world.

To learn more or to schedule an appointment, visit, email, or call (813) 213-4490.